• Sally Cooper

Business Communication within Social Distance

As we move forward into our second year of social distancing, it is paramount that we continue to monitor our efforts in keeping in contact with our virtual clients. As we seek to inform our clients of the progressive changes in our businesses, we assure them of our ongoing quality of service. Establishing an effective communication strategy within the present restrictions keeps everyone in the loop.

The downside of our global economy is that it is affecting our budgets. As a business, we need to seek affordable avenues with which to market our service and retain existing clients.

There are a variety of ways to keep in touch with your clients. Updating your business listings and profile on Facebook or google alerts the public of your revised business operations.

Another mode of communication is the text message, which has an open rate of 98%, where an email has an open rate of 21%.

During this ongoing pandemic, the text message promotes customer safety. Dental practices alert their patients by text when it is safe to enter their professional environment.

Staying active on social media allows your business to connect with people where they are at, indoors due to social distancing. Delegating a team member to feed social media fosters your influence.

Present clients and prospective customers searching your website have many questions. The chat widget helps you interact with customers immediately. The chatbot can respond to simple questions with a programmed answer. In these turbulent times, it is essential to focus on communication channels that keep your business in view and accessible.

At BonseBonse Real-Time Bookkeeping, we seek to adjust our communication methods with you, our client, continuing to serve you professionally.

February 13, 2021

Written by: Sally Cooper

Reference: Dhiraj Nallapaneni

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